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Get your business onto Google Maps It's simple and it's FREE. Millions of people search Google Maps every day and a free listing on Google Maps means that when potential customers search for local information, they will find your business.

Add as many links as you can.  You need links from other sites to rank well in the Search Engines therefore it is important to network with relevant people and organise reciprocal links.

List your site in as many business directories, industry directories and free directories as possible. Especially target those directories which include links to your website.

If you currently use a third party booking agency, such as booking.com, lastmintue.com, still continue to use these.  As these agencies are highly ranked by the Search Engines, many potential customers will search these sites first. However, to find out more information about you, they will then search for your site directly.

Offer discounted rates for Online Booking.  Everyone loves a bargain and this approach encourages customers to book straight away, directly with you online rather than emailing or calling you.